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Spotlight on Sponsorship - The Grand Citrus Festival!

by Stephanie Lochmiller
  
19 09 2013

As a way to draw increased awareness and attention to some of the standup sponsorship opportunities on our site, we’ve set apart one blog per month to put the “Spotlight on Sponsorship”! If you have a premium level listing on SponsorPark, and would like to have your event featured, please contact [email protected] to submit your event, as we are currently looking to fill our 2013 Spotlight calendar. This month our spotlight shines on the “The Grand Citrus Festival.”

What is “Grand Citrus Festival” all about?
Inspired by the Fête du Citron in Menton, France, the Grand Citrus Group is producing a four day world-class festival designed to be a signature event for the City of Anaheim in Orange County, CA. The event will be held August 28 – 31 of 2014. The first festival theme is water. Grand Citrus Group felt this was appropriate because of the beautiful ocean which draws millions to the area each year and because it is a valuable & threatened natural resource.

The garden setting of the festival will be the new Grand Plaza which connects the Anaheim Convention Center, the Hilton and the Marriott -- the center point of tourism and attractions – which will be transformed into a water themed art installation. 

The festival will feature upscale food, wine, concerts and demonstrations as well as educational and environmental kiosks and with the help of sponsors, all of this will be free to the public.
 
What makes this opportunity unique?
John Gidding, architect & interior designer, brings his breadth of experience to the Grand Citrus Festival as the Host and Creative Director.  Currently seen on HGTV’s highly-rated series Curb Appeal: The Block and Designed to Sell, John’s role as Host, Creative Director & Designer will assure a world-class event garnering interest from the media and the public reaching far beyond California.

Getting on board with this new festival opportunity will allow brands to attach themselves to a nationally recognizable name for years to come. For more information on John, see www.JohnGidding.com

Preferred partners?
With this being a new event, organizers are able to work with potential sponsors to make this a mutually beneficial partnership success.  From food, to wine, to alcohol, to children’s expos and environmental groups, this event offers something for everyone.  To learn more about the event and to contact event organizers, visit their SponsorPark listing!

Categories:   Social Media | sponsorship sales | Spotlight on Sponsorship
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Spotlight on Sponsorship! Jersey Girl Sports!

by Stephanie Lochmiller
  
9 11 2011

As a way to draw increased awareness and attention to some of the standup sponsorship opportunities on our site, we’ve set apart one blog per month to put the “Spotlight on Sponsorship”! If you have a premium level listing on SponsorPark, and would like to have your event featured, please contact [email protected] to submit your event, as we are currently looking to fill our 2012 Spotlight calendar. This month our spotlight shines on the “Jersey Girl Sports”.

What is Jersey Girl Sports all about?
If your brand is looking to connect with a strong following of loyal women, then look no further! All Jersey Girl Sports events are designed to get women connected and educated on sports, presenting sports news, information, entertainment and lifestyle content from a female perspective providing a truly unique experience. Some of their events over their first year in existence include hosting 1st and Flirty to women at the Black Enterprise/Pepsi Golf and Tennis Challenge to Strikes and Stilettos with the Charleston Riverdogs – a minor league affiliate of the NY Yankees.

What Makes this Opportunity Unique?
Jersey Girl sports has grown over 300% in the past year, and each month they reach over 50,000 women through their website and average over 500,000 social media impressions each month. Jersey Girl Sports has a unique niche with an extremely loyal following. Jersey Girl Sports understands that sports encompass a lifestyle and they use the power of consumer engagement to help their partners get optimum brand awareness and exposure. By jumping on board with Jersey Girl Sports now, brands gain the opportunity to build a lasting partnership with a growing organization.

Surviving Sponsorship in a Heated Economy
Angela Davis, Co-Owner of Jersey Girl Sports explains that because of the competitive economy sponsors are becoming more analytical and expect to see the results of their investments. To address these concerns Jersey Girl Sports has implemented programs with quantitative metrics so that sponsors can see the return on their investment. Davis also said they’ve begun working with SponsorPark because it spotlights their proposal in a focus environment for companies that are actively looking for ways to expose their product or brand.

Preferred Partners?
Because Jersey Girl Sports promotes athletics, fashion, health and fitness and beauty industries, this platform really can cater to any brand or product seeking to get in front of a fiercely loyal female following. To learn more about Jersey Girl Sports check out their SponsorPark listing.

Categories:   Elements of a Proposal | featured listings | General | Social Media | sponsorship sales
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Spotlight on Sponsorship! vVv Gaming

by Stephanie Lochmiller
  
14 09 2011

As a way to draw increased awareness and attention to some of the standup sponsorship opportunities on our site, we’ve set apart one blog per month to put the “Spotlight on Sponsorship”! If you have a premium level listing on SponsorPark, and would like to have your event featured, please contact [email protected] to submit your event, as we are currently looking to fill the remainder of our 2011 Spotlight calendar.  This month our spotlight shines on “vVv Gaming”.

What is vVv Gaming all about?  
vVv Gaming is a competitive video game organization with a dynamic and vibrant community of teams and players that compete at major video games events around the world.  With entertaining podcasts, educational articles about teamwork, competition and strategy and dominating finishes at major tournaments around the world, they work to deliver unparalleled value to anyone interested in competitive video gaming by constantly striving to uphold their motto: Entertain. Educate. Dominate.
With the gaming industry itself having such an established following, vVv Gaming works to reach out and attract new fans as well as recruiting and retaining fresh talentThey believe that all gamers need an outlet to share and express their passion in an environment that is social, empowering, supportive and informative, regardless of skill.


What Makes this Opportunity Unique?
One unique aspect to this property is  that every member of vVv Gaming is required to connect on social media and over the course of the last four years the organization has recruited some of the most influential gamers in North America.  This not only allows the property to leverage their social media following to potential sponsors, but also allows their members to feel more engaged on multiple levels, whether they are a competitive player, or simply a fan.


Surviving Sponsorship in a Heated Economy

According to vVv President, Jerry Prochazka, the struggling economy hasn’t been much of a barrier for them.  He compares the brand recognition vVv Gaming has to that of McDonalds in that when their brand is put in front of a male demographic ages 14-29, it is recognized and trusted.  According to Prochazka, “We bring these strengths to our partners.  Gaming is exploding, and I can’t think of a better time to be a part of it”. 


In order to futher extend the reach of their property, vVv Gaming has turned to SponsorPark.  “SponsorPark is a true partner.  They understand that their clients need a marketplace to share their value proposition, as well as a space where opportunities abound” said Prochazka. 
 
Preferred Partners?
vVv Gaming has a strong male demographic aged 14-29, and partnering with vVv Gaming allows sponsors to have their brand presented across multiple mediums in a way that doesn’t feel forced.  vVv Gamings demographic understands the organic interaction between brands and sponsors and how critical it is to their overall success and enjoyment.  To learn more about vVv Gaming and contact property owners, visit their SponsorPark listing.

Categories:   Elements of a Proposal | featured listings | General | Introductions | Marketing | Social Media | sponsorship sales
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