As a way to draw increased awareness and attention to some of the standup sponsorship opportunities on our site, we’ve set apart one blog per month to put the “Spotlight on Sponsorship”! If you have a premium level listing on SponsorPark, and would like to have your event featured, please contact Stephanie.Lochmiller@SponsorPark.com to submit your event, as we are currently looking to fill the remainder of our 2011 Spotlight calendar. This month our spotlight shines on “vVv Gaming”.
What is vVv Gaming all about?
vVv Gaming is a competitive video game organization with a dynamic and vibrant community of teams and players that compete at major video games events around the world. With entertaining podcasts, educational articles about teamwork, competition and strategy and dominating finishes at major tournaments around the world, they work to deliver unparalleled value to anyone interested in competitive video gaming by constantly striving to uphold their motto: Entertain. Educate. Dominate.
With the gaming industry itself having such an established following, vVv Gaming works to reach out and attract new fans as well as recruiting and retaining fresh talentThey believe that all gamers need an outlet to share and express their passion in an environment that is social, empowering, supportive and informative, regardless of skill.
What Makes this Opportunity Unique?
One unique aspect to this property is that every member of vVv Gaming is required to connect on social media and over the course of the last four years the organization has recruited some of the most influential gamers in North America. This not only allows the property to leverage their social media following to potential sponsors, but also allows their members to feel more engaged on multiple levels, whether they are a competitive player, or simply a fan.
Surviving Sponsorship in a Heated Economy
According to vVv President, Jerry Prochazka, the struggling economy hasn’t been much of a barrier for them. He compares the brand recognition vVv Gaming has to that of McDonalds in that when their brand is put in front of a male demographic ages 14-29, it is recognized and trusted. According to Prochazka, “We bring these strengths to our partners. Gaming is exploding, and I can’t think of a better time to be a part of it”.
In order to futher extend the reach of their property, vVv Gaming has turned to SponsorPark. “SponsorPark is a true partner. They understand that their clients need a marketplace to share their value proposition, as well as a space where opportunities abound” said Prochazka.
Preferred Partners?
vVv Gaming has a strong male demographic aged 14-29, and partnering with vVv Gaming allows sponsors to have their brand presented across multiple mediums in a way that doesn’t feel forced. vVv Gamings demographic understands the organic interaction between brands and sponsors and how critical it is to their overall success and enjoyment. To learn more about vVv Gaming and contact property owners, visit their SponsorPark listing.