| Category |
|
 |
|
| Location |
|
| Price Range |
|
|
to |
|
|
|
|
|
|
 |
|
|
HOME > OTHER SPONSORSHIP > SEARCH RESULTS > SPONSORSHIP OPPORTUNITY |
|
|
|
|
|
 |  | | | Reference #: | 4821 | | Category: | Other | | Sub-Category: | Associations | | Price: | $10,000 - $75,000 | | Frequency: | Year-Round | | Years In Existence: | 80 | | Non-Profit: | Yes |
|
| |  |
|
|
|
| | ASHA:
ASHA's Corporate Partnership program offers select companies the unique opportunity to build relationships with the ASHA membership of over 135,000 health care professionals and their clients.
The American Speech-Language-Hearing Association (ASHA) is the professional association for audiologists, speech-language pathologists, and speech, language, and hearing scientists. Our members treat all ages and populations but work primarily with children and older adults. Since 1 in 6 individuals has a speech, language or hearing disorder, ASHA professionals can provide you with access to more than 42 million Americans.
ASHA professionals can promote your brand. They provide clients and their families with product recommendations, support, counseling, and education services. They educate classroom teachers, administrators, doctors, psychologists, social workers, nurses, and other health care peers.
ASHA Delivers to your market*:
• 116,000 Speech-language pathologists with buying power
• 131,000 women
• 105,000 clinicians
• 61,000 professionals in schools
• 13,000 audiologists
• 10,000 students
• 60,000 professionals in health care facilities
• 32,000 professionals in private practice
• 135,000 master’s degree graduates
• 135,000 CE participants
• 110,000 online shoppers
Did you know: 67% of ASHA professionals collaborated with parents or others in the community regarding strategies to enhance communication.*
On a personal level ASHA members are interested in*:
• 89% Of ASHA professionals indicate that they purchase long-term investments and are planning for their future
• 93% Of ASHA professionals indicate that their knowledge of financial investing could be improved or that they need lots of help.
• 88% Are concerned with diet and weight control
• 77% Exercise once a week
• 46% Consider health issues to be their most important social issue
• 34% Regularly eat healthy/natural foods
• 30% Use self-improvement and inspirational aids
ASHA MEMBERS ARE PRIMARILY WOMEN! More than 135,000 highly educated women that make the majority of purchasing decisions for their families! The average ASHA member is married with at least one child, owns a home, and has annual household income of more than $103,000*!
ASHA Members like to*:
• 53% Attend Concerts
• 55% Attend museums/arts events
• 49% Attend sporting competitions
• 56% Cook
• 60% Do home improvement
• 48% Garden
• 79% Read for pleasure
• 70% Travel in the U.S.
• 83% Visit movie theaters
ASHA members know funds generated from the ASHA Corporate Partner Program help support ASHA activities, which, in turn, supports their work and professional development. Benefits of Partnership include the use of the ASHA Corporate Partner logo on your ASHA promotions to show members you actively support the work they do; EXCLUSIVE email blast opportunities; special convention and conference sponsorship pricing; lower rates on advertising and mailing list rentals.
*Information drawn from the ASHA Membership through the ASHA Readership, Lifestyle and Product Surveys. Surveys were independently fielded in 2005 - 2008.
Media or Broadcast Exposure
TV, Magazines, Internet, Direct Mail, Email
Event Analysis
Pre-Event Surveying, On-Site Surveying, Exit Surveying, On-Line Surveying, Media Awareness, Pre-Event Report, Post-Event Report
|  |
| | Geographic Range: National |
|
|
Estimated Attendance or Viewers: 140,000
|
|
|
|
|
| Locations & Dates |
 |
Seattle Health Care Conference, WA
4/24/2010 - 4/25/2010
Las Vegas - School's Conference, NV
7/16/2010 - 7/18/2010
Philadelphia - 2010 Convention!, PA
11/18/2010 - 11/20/2010
|
|
|
|
|
|
|
|
ASHA Ala Carte SPONSOR: $10,000
ASHA Ala Carte SPONSOR: (Must take advantage of exhibitor opportunity to be a sponsor)
Convention Sponsorships:
- Opening General Session: ($10,000)
- ASHA Awards Ceremony: ($10,000)
- ASHA Convention Closing Party: (10,000 co-sponsor)
- Exhibit Hall Lunch Sponsor: ($5,000 co-sponsor)
- NSSLHA Student Awards Ceremony: ($10,000 co-sponsor)
- NSSLHA Student Luncheon: (5,000 co-sponsor)
- Graduate School Fair: ($5,000 co-sponsor)
- Researcher Academic Town Meeting: ($10,000 co-sponsors)
- Audiology Reception ($10,000)
Exhibit Floor Sponsorships:
- Tweet-up (price to be determined)
- Mobile web based application game on the Expo floor (Multiple sponsor activation points)
- Cyber Café: ($5,000 Exclusive)
- The “My Planner” Room ($10,000 Exclusive)
- Short-Course Handout CD ($10,000 Exclusive)
- Relaxation Station ($20,000 Exclusive)
- Convention Notebook & Pen: ($16,000 Exclusive)
ASHA Official Convention Sponsor: $15,000
ASHA CONVENTION SPONSOR:
For industry-specific companies seeking a limited marketing relationship with ASHA to sell to ASHA members
Twenty-two companies estimated at this level
Annual base rights fee is $5,000 - $20,000 (there are multiple assets available)
- Title/Presenter of a minor component at the ASHA Convention
- Category exclusivity extends to Titled/Presented component only
- Use of ASHA Convention and ASH Foundation marks & logo in advertising, promotion and packaging
- Use of sponsor designations including Proud Supporter/Partner/Sponsor of the ASHA Convention
- Right to host a Continuing Education event
- Use of ASHA Convention Mailing List
- Right to Create ASHA Convention-themed merchandise for member giveaways
- 10’x10’ display booth located in a special area at the ASHA Convention
- Literature/product display/distribution and recognition around sponsored Component
- Limited sponsor recognition through ID in Convention publications and ASHA Web site
- Invitations to Convention Special Event(s)
ASHA Promotional Sponsor: $20,000
PROMOTIONAL PARTNER:
One company per promotional program
Annual base rights fee dependent upon extent of promotional opportunity and set-up costs? TBD
- Promotional Partner: Company conducts an advertising or promotional campaign
- Category exclusivity extends to the promotion only
- Limited recognition by ASHA
ASHA Corporate Sponsor: $60,000
ASHA CORPORATE PARTNER: (Outside of the Profession)
For non-industry companies seeking a year-round marketing relationship with ASHA to sell to AHSA members as consumers (e.g., affinity card, automotive, brokerage, telecommunications)
Six companies estimated at the level
Annual base rights fee is $60,000
- ASHA Corporate Partner receives exclusive access to ASHA email lists (quantity to be determined)
- Category exclusivity extends to all ASHA assets
- Use of ASHA, ASHA Convention marks & logo in advertising, promotion and packaging to ASHA members
- Use of sponsor designations including Proud Supporter/Partner/Sponsor, Preferred Supplier; and Official Product/Service/Sponsor of ASHA
- Right to market a co-branded service/product
- Cosponsor of ASHA Convention
- Opportunity to upgrade package to include sponsorship of an ASHA Convention component or year-round ASHA program
- Use of membership ASHA mailing list
- Right to Create ASHA-themed merchandise for member giveaways
- 10’x10’ display booth located in a special area at the ASHA Convention
- On-site signage at Convention as year-round ASHA Sponsor at Convention
- Literature/product display/distribution and recognition at ASHA Convention
- Sponsor information distributed from ASHA traveling booth exhibit
- A $5,000 advertising credit in ASHA publications (suppliers receive a 30% discount on all additional ads)
- Year-round sponsor recognition through ASHA Web site
- Invitations to Convention Special Event(s)
ASHA Industry Partner: $75,000
Package pricing variable on desired outcomes. The following categories are an example of packages offered through the ASHA Corporate Partnership Program. All packages are customized per the needs of your company.
ASHA INDUSTRY PARTNER: (Profession related)
For industry-specific companies seeking a year-round marketing relationship with ASHA to sell to ASHA members:
Seven companies estimated at this level
Annual base rights fee is $80,000
- Industry Partner exclusive access to ASHA email lists (quantity to be determined)
- Sponsor of several ASHA activities including:
a. ASHA Convention Cosponsor and Title/Presenter of a Convention major component, e.g., Welcome Reception
b. Opportunity to sponsor a year-round ASHA program
- Category exclusivity extends to Titled/Presented Convention Component only
- Use of ASHA, ASHA Convention and logo in advertising, promotion and packaging to ASHA members
- Use of sponsor designations including Proud Supporter/Partner/Sponsor of ASHA and the ASHA Convention
- The opportunity to upgrade to a Convention Co-Presenter and receive dominant recognition
- The opportunity to be designated as ASHA Schools Conference Partner
- Right to host a Continuing Education event (time sensitive)
- Use of full ASHA Mailing List
- Right to Create ASHA-themed merchandise for member giveaways
- 10’x10’ display booth located in a special area at the ASHA Convention
- 10’x10’ display booth located at the ASHA Schools Conference
- On-site signage and recognition at Convention as year-round ASHA Sponsor, Convention Cosponsor
- Literature distribution in Convention pre- and on-site registration materials, at sponsored Component and at additional Convention locations outside of exhibit booth
- A $10,000 advertising credit in ASHA publications (sponsors receive a 15% discount on all additional ads)
- Year-round sponsor recognition through ASHA website, collateral materials and ASHA Web site
- ID on ASHA collateral pieces distributed to the public (when applicable)
- Invitations to Convention Special Event(s)
| Accept In-Kind: Yes | Accept Donations: Yes |
Current Sponsors:
Subaru of America
Pearson / Psych Corp.
EBS
Progressus
Peoplefirst
|
|
|
|
|
|
 |
| Copyright © 2012 SponsorPark, Inc. - All Rights Reserved. |
|
|
|