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HOME > ENTERTAINMENT SPONSORSHIP > SEARCH RESULTS > SPONSORSHIP OPPORTUNITY

ROCK THE BLOCK NYE VEGAS >

Reference #: 5189
Category: Entertainment
Sub-Category: Concerts
Price: $10,000 - $1,000,000
Frequency: Annually
Years In Existence:   New
Annual Budget: $3,500,000
Non-Profit: No
Deadline
10/31/2010
 
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DESCRIPTION
It’s time to bring the attention of the national media to Las Vegas and the West Coast, branding Vegas as "The West Coast Place to Be to Ring in the New Year".

Before festivities even begin that evening, HindSight Entertainment Group will present a 3rd Floor Experience Show at Hard Rock Cafe on The Strip with celebrity gifting suites, sound checks and a media event.

HindSight Entertainment Group and the brand new state-of-the-art flagship Hard Rock Café on The Strip will introduce a new “ball-dropping” tradition celebrated in Las Vegas and viewed around the world. The party will begin at 8:00 p.m. after the traditional closing of the Las Vegas Strip. The 300,000 plus party goers on the boulevard will be entertained for five continuous hours by the nation’s top DJ’S, recording industries’ hottest performers, as well as local and national celebrity hosts. Spanning over 3 miles by way of mobile “jumbotron” LED video screens, the performances will be broadcast live at strategic viewing points on Las Vegas Boulevard from the world famous “Welcome to Fabulous Las Vegas” sign to the Hard Rock Cafe and ending at Fashion Show Mall, where Hindsight Entertainment Presents “The Experience Village Plaza”.

“The Experience Village Plaza” will feature a festival style atmosphere with a second stage, vendor tents, food and beverage. Mimicking an outdoor nightclub, party goers at the “Experience Village Plaza” will have a place to party for the night, while gearing up for the fireworks show.

Hindsight Entertainment is also offering a view of the fireworks just a block away with an outside stage and carnival planned for the Hard Rock Hotel. Enjoy all the amenities of The Strip and enjoy the view from the cities' most rockin' hotel.

The final hour before midnight, the Hard Rock Café 3rd Floor Balcony will transform into the main stage and epicenter of entertainment on the Las Vegas Strip. This will serve as ROCK THE BLOCKS' center stage to the Strip and to viewers around the world as they watch a headlining performance worthy of music’s most prestigious Grammy Award. As the New Year grows closer, the new symbol of the traditional “Ball Dropping” ceremony will be unveiled as Hindsight Entertainment Group and Hard Rock Cafe introduce a giant customized guitar pick that will slide down the strip facing 60-foot guitar leading up to the countdown: “5, 4, 3, 2, 1 Happy New Year!” as the world famous America’s Party Las Vegas Strip Fireworks show begins.

ROCK THE BLOCK NYE in Vegas...the West Coast Place to Be!



Media or Broadcast Exposure


TV, Radio, Newspaper, Magazines, Outdoor, Internet, Email
Mobile Digital Jumbotrons Screens, Facebook, Twitter, UStream, mobile streaming to IPhone & Google Android, Text Messaging Programs, Blutooth Marketing, 90 Day National Media Blitz Campaign Sept 1- Dec 31. inclusive for all sponsors


Event Analysis


Pre-Event Surveying, On-Site Surveying, Exit Surveying, On-Line Surveying, Media Awareness, Pre-Event Report, Post-Event Report
TARGET MARKETGeographic Range: National
Estimated Attendance or Viewers: 300,000

  Locations & Dates
  Las Vegas, NV
   12/31/2010 - 1/1/2011

SPONSORSHIP PACKAGES & BENEFITS

Title Sponsorship: $1,000,000
Title sponsorship - Please email a request for proposal specific to your brand

Presenting Sponsor: $750,000
Presenting sponsorship - Please email a request for proposal specific to your brand

Official Sponsor: $500,000
Official sponsorship - Please email a request for proposal specific to your brand

Level Sponsor: $100,000
Sponsor - Please email a request for proposal specific to your brand

Custom Packages: $10,000
Custom Brand Packages Range from $10,000 - $100,000

Please email a request for proposal specific to your brand

Accept In-Kind: YesAccept Donations: No

Current Sponsors:
Official Sponsor: Coca Cola Active Lifestyle Brands - Smart Water, Vitamin Water, Vitamin Water Zero, Powerade, Powerade Zero, Fuze Beverages, NOS Energy
Official Champagne Sponsor: Beau Joie Champagne
Official Nightlife & VIP Concierge Partner: 33 Group
RELEASE LIVE Sponsors: VitaminWater, PopChips
Charitable Cause Partner: The Torino Foundation, Grant A Gift Foundation
Venue Partners: Hard Rock Cafe, Hard Rock Hotel, Fashion Show Mall